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| MAY 26, 2008 |
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The game will feature songs from bands such as Van Halen, The Eagles, Linkin Park and
Sublime, with every song being an original master track, unlike past games where many of
the songs were cover versions.
Due out in the fall, the game will mark a new direction for the "Guitar Hero" franchise, in which
players push colored buttons on a plastic guitar-shaped controller to match notes on the
screen.
"I certainly think it takes the edge off 'Rock Band'," said Mike Hickey, an analyst with Janco
Partners. "What's 'Rock Band' going to do now, add a flute and banjo?"
Activision's money-spinning franchise got its first real competition last November when
Viacom's (VIAb.N) MTV unit launched "Rock Band," which featured drumming and singing in
addition to guitar playing.
The "Guitar Hero" series has raked in more than a billion dollars for Activision and has
helped drive a 72 percent rise in the company's stock over the past 12 months.
That compares to virtually flat performance in the shares of Activision's top rival Electronic
Arts Inc (ERTS.O), which distributes "Rock Band" for MTV.
Shares in Activision were up 19 cents, or 0.6 percent, to $32.82 in late morning trading on
Nasdaq.
Activision did not say how much the new game will cost. Last year's "Guitar Hero 3," which
came with one wireless guitar controller, sold for about $90. "Rock Band," which came with
one guitar, a drum kit, and a microphone, sold for $170.
"World Tour" will be the third "Guitar Hero" game coming out this year.
Sublime, with every song being an original master track, unlike past games where many of
the songs were cover versions.
Due out in the fall, the game will mark a new direction for the "Guitar Hero" franchise, in which
players push colored buttons on a plastic guitar-shaped controller to match notes on the
screen.
"I certainly think it takes the edge off 'Rock Band'," said Mike Hickey, an analyst with Janco
Partners. "What's 'Rock Band' going to do now, add a flute and banjo?"
Activision's money-spinning franchise got its first real competition last November when
Viacom's (VIAb.N) MTV unit launched "Rock Band," which featured drumming and singing in
addition to guitar playing.
The "Guitar Hero" series has raked in more than a billion dollars for Activision and has
helped drive a 72 percent rise in the company's stock over the past 12 months.
That compares to virtually flat performance in the shares of Activision's top rival Electronic
Arts Inc (ERTS.O), which distributes "Rock Band" for MTV.
Shares in Activision were up 19 cents, or 0.6 percent, to $32.82 in late morning trading on
Nasdaq.
Activision did not say how much the new game will cost. Last year's "Guitar Hero 3," which
came with one wireless guitar controller, sold for about $90. "Rock Band," which came with
one guitar, a drum kit, and a microphone, sold for $170.
"World Tour" will be the third "Guitar Hero" game coming out this year.
GUITAR HERO 4.0
Activision's "Guitar Hero" to get drums and
microphone
Activision's "Guitar Hero" to get drums and
microphone
SAN FRANCISCO (Reuters) - Activision Inc (ATVI.O) is
adding drums, bass guitar, and microphone to its
popular "Guitar Hero" video game, a move aimed at
winning away fans of MTV's rival musical title "Rock
Band."
"Guitar Hero World Tour" will include the ability for two
groups of four people each to compete online, as well
as let players compose and play their own music,
Activision said on Thursday.
adding drums, bass guitar, and microphone to its
popular "Guitar Hero" video game, a move aimed at
winning away fans of MTV's rival musical title "Rock
Band."
"Guitar Hero World Tour" will include the ability for two
groups of four people each to compete online, as well
as let players compose and play their own music,
Activision said on Thursday.
Busy Gamette Elly can rock your socks off!